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Organized by ICBMS committee, The First International Conference on Business and Marketing Strategy (The 1st ICBMS) is an international platform for scholars, researchers and practitioners to discuss interdisciplinary research and practices in the fields of Business and Marketing.

The 1^st ICBMS will take place on August 12, 2021 in Bandar Lampung, Indonesia. It also provides an interdisciplinary platform for policymakers, top managers, researchers, practitioners, and educators to present and discuss the most recent innovations, trends, and concerns as well as practical challenges encountered and solutions adopted in the fields of Business and Marketing.

Our main objective is to promote scientific and educational activities towards the advancement of common people’s life by improving the theory and practice of various disciplines, specifically in sectors of Strategy Competitive Strategy in the Digital Era of Business and Marketing.

Being the professional association of Indonesian, ICBMS organizes conferences, workshop, seminars and/or awareness programs by providing the technical and other supports to improve research and development activities, publishing high quality academic international journals as well as up to date and current issues.

Scope topics for Call for Papers include:
– Sustainable Development
– Business Strategy
– Marketing Strategy
– Macro Economics
– Micro Economics
– Community-based Tourism
– Business and Finance Sustainability
– CSR and Tourism
– Business Creativity
– Social Media for Tourism Marketing
– Tourism and Environment Ethics
– Corporate Governance
– e-Tourism
– Management Hospitality
– Eco-Tourism
– Strategic Management
– Cultural Food Studies
– Branding and Marketing
– Halal Food Industry
– Shari’ah Business Creativity
– Tourism Industry
– Tourism Entrepreneurship
*Or other subjects related to business and marketing in Post Pandemic of CoViD-19 era will be considered